Which data points are included in my audience dashboard?

Your audience profile includes the following information:

• Key demographics: gender, age and top geographic regions
• Top 5 advertising attitudes that your audience agrees with
• Top 5 general attitudes that your audience agrees with
• Top 5 brands that your audience likes
• Top 5 hobbies and interests of your audience
• Top 5 ways that your audience consumes media

You can find out more about our methodology in this article: Methodology Overview